Available for Projects

Insights Anywhere.
Research That Drives Decisions.

14+ years transforming complex data into actionable insights. From customer experience to market intelligence, I help businesses understand their customers and make smarter decisions.

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★★★★★ Top Rated on Upwork
50+ Projects Delivered
27 Countries Covered
Oleksandra Baklanova
📊
14+ Years
Research Experience
🎯
4.2M+
Customers Researched
Industries

Don't Guess. Find Insights.

Research expertise across diverse sectors

🛒

FMCG

💰

Financial Literacy

🔗

Social Network Analysis

🏛️

Public Sector

📱

Social Media Listening

📦

Paper & Packaging

🏥

Healthcare

🛍️

E-Commerce

♿

Disability & Inclusion

🚗

Automotive

What I Do

Research Services

End-to-end research solutions tailored to your business needs

🎯

Customer Experience (CX)

NPS analysis, journey mapping, voice of customer, satisfaction studies

🔬

UX Research

Usability testing, user interviews, prototype testing, A/B testing

📊

Quantitative Research

Survey design, statistical analysis, segmentation, brand tracking

💬

Qualitative Research

Focus groups, in-depth interviews, diary studies, ethnography

📈

Market Intelligence

Competitor analysis, trend reports, market sizing, Power BI dashboards

🗺️

Service Design

Service blueprints, touchpoint analysis, customer journey maps

View All Services
How I Work

My Research Process

01

Discovery

Understanding your business goals and research questions

02

Design

Creating the right methodology and research instruments

03

Fieldwork

Collecting data through surveys, interviews, or observation

04

Analysis

Turning raw data into meaningful patterns and insights

05

Synthesis

Connecting insights to your business context

06

Storytelling

Presenting findings in a clear, compelling narrative

07

Recommendations

Actionable next steps based on evidence

08

Support

Helping you implement and measure impact

Testimonials

What Clients Say

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Let's Work Together

Ready to Get Started?

Choose how you'd like to begin our conversation

📋

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Tell me about your project
📅

Set up a meeting

30-min discovery session
✉️

Send an Email

hello@oleksainsights.com